TNS MEDIA INTELLIGENCE -
West Chester, PA
December 2004 – April
2007
Director of Development/Chief Technical Architect
- I led teams in a major
upgrade of the Broadcast Data Collection.
- Team developed a flexible
creative attribution system, including infrastructure, database, and
application components required to apply relevant editorial attributes to
each advertisement. System supports
7 day a week operations in PA and VA as well as a network of @home workers
from locations from Pennsylvania, Montana and Hyderabad.
- Introduced Agile
development practices which have allowed the team to sustain monthly
development sprints.
- Promoted the development of
core libraries and shared services inside and outside our group. This core functionality provided well
tested and versatile functionality in each of our supported services.
- Team developed innovative
cost saving systems (EU Patent) which saves the company $200k/year.
- Effectively found,
negotiated, and managed several technical partner relationships to fast
track technology infusion into the product suite.
- Team was the recipient of the
coveted TNS North American Innovation Award in 2005 and 2006.